About Ayomikun Ijale

About me

I am a results-driven Digital Marketing Specialist and student with a passion for innovative marketing strategies and a proven track record of increasing brand awareness and driving website traffic. I am skilled in developing and executing creative digital marketing strategies, managing social media accounts and optimizing conversion rates through A/B Testing. Proficient in social media management, content creation, and data analysis, also skilled in Google Analytics, Facebook Ads, and SEO. With a strong academic foundation in Mass Communication and a strong team leader, I’ve developed a solid understanding of marketing principles and their application in the digital landscape. As a detail-oriented and creative individual, I excel in fast-paced environments and thrive on challenges. I’m excited to leverage my skills and knowledge to drive business growth and success in a dynamic and forward-thinking organization.”

Education

  • 2022 - Present
    Caleb University, Lagos

    Bachelor of Science Mass Communication

    Obtaining a bachelor's degree in mass communication, Caleb University [2022 till 2026], with coursework in Public Relations, CompTIA certificates, Communication Research, Print and Broadcasting.

Experience

  • 2025 - Present
    Harriet's Consulting

    Digital Marketing Specialist

    Developing and executing creative digital marketing strategies to increase brand awareness and drive website traffic Managing social media accounts across multiple platforms like Tiktok, Facebook, IG, X, creating engaging content while increasing followership Assisting in copywriting, editing, graphic designing, proofreading for emails, contents and websites. Generated reports on key performance indicators to measure success of digital marketing initiatives

  • 2024 - 2024
    Access Holdings, VI

    Public Relations Intern

    I attended and participated in client meetings, training presentations, and brainstorming ideas.
    I gathered information on clients and organized information into spreadsheets for easy access.
    I developed an in-depth understanding of media relations and public relations principles.
    I wrote press releases and learnt all about media relations, crisis management, sustainability and employee relations.
    I developed a good relationship with the Head of Communications, the team head and other execs.
    I wrote and published minutes of Execs meetings for the two months I interned there.

Expertise

Digital Marketing
Copywriting

Languages

English
Proficient
French
Intermediate

Portfolio

Honors & awards

  • 2025

    Campus Pastor

    I am getting ordained as a Campus Pastor in Dominion House Global under the H2:14 Global Missions mandate, as a result of my leadership skills and a passion for men to be saved.

  • 2023-2024

    Assistant Public Relations Officer

    I got voted in as the department\'s Public Relations Officer for my excellent campaign skills and creativity

Skills

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